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Viking: Angelology by Danielle Trussoni

Ingram to Rep Graphic Arts

Effective January 1, Graphic Arts Publishing Company is expanding its agreement with Ingram Publisher Services--which since February has handled Graphic Arts's warehousing, order processing and collections--to include sales representation. Ingram has a minority investment in the company.

Associate publisher Douglas Pfeiffer said that the change would allow Graphic Arts to "focus on expanding the front list for our three imprints--Graphic Arts Books, Alaska Northwest Books and Westwinds Press--and give increased attention to marketing our books as well as those from our distributed publishers."

In a related move, Michael O. Campbell has become director of sales and marketing for Graphic Arts. He was formerly corporate and specialty sales manager. Before joining the company two years ago, he was sales and marketing director for Timber Press and national sales director for Barron's Educational Publishing. Earlier he worked at HarperCollins, Workman and S&S.

Campbell will work with the IPS sales force "to get the maximum benefit from their sales effort and Graphic Arts marketing programs," the company said. Graphic Arts will continue its own specialty and corporate sales as well as provide trade and gift sales services. Sara Juday will continue to support Graphic Arts sales in Alaska as well as other Ingram Publisher Services clients.

 



 

 

 


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