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Riverhead: My Name Is Memory by Ann Brashares

NAIBA Hits the Road Again

The New Atlantic Independent Booksellers Association is staging its second day-long trunk show. Like last July's, this will be held in Syracuse, N.Y., and allows booksellers who don't usually see reps to hear reps as a group and also meet with publishers, rep groups and wholesalers individually. The event will be held on Tuesday, June 13. Publishers will have one-hour slots to review frontlist titles and report on promotional programs.

Last year's show drew nearly 50 booksellers. Because some publishers had to be turned away, this year NAIBA is taking more space. Rob Stahl, general book manager at the Colgate Bookstore, Hamilton, N.Y., who has been working with NAIBA executive director Eileen Dengler on the project, told Shelf Awareness that he is "cautiously optimistic that we can get more booksellers to attend," particularly following last year's success.

In another change, this year's trunk show may add some gift vendors, depending on space. "Cross merchandising is one of the things we as booksellers need to do to stay viable," Stahl said.



 

 

 


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